When you compose an article for marketing purposes, resist
the temptation to shoehorn in your search keywords at every opportunity. Repeating
keywords is a great way to improve your article's search engine performance, of
course, but increased search engine ranking is not worth generating nonsense. Make
sure that every keyword inclusion flows naturally and will not disturb your
readers.
The readers are looking for things that will benefit them,
and when you only attempt to sell yourself, the reader will have no benefits.
Be sure to prepare a new resource box for each article and
vary your links. If you submit your articles to directories, the resource box
is of the utmost importance. If you submit your articles to blog networks your
anchor text links are most important. If you use the same resource boxes and
back-links for all your articles, they will not appear unique to search
engines.
A great tip when promoting your online articles is to only
use a maximum of 100 words for your resource box. Some article directories only
allow you to include a hyperlink in your resource boxes, so you need to keep
your resource box short to allow you more room for hyperlinks. To be successful
at article marketing you have to make writing a priority. One technique that
works well is to set aside a block of time daily just for writing. Your
productivity will skyrocket if you fully commit in this way.
When you spin articles to put into article directories is it
imperative that you change the anchor text on the links back to your website
each time you submit. Google sees the first link and anchor text as one
backlink, and then every one thereafter won't count towards your total. Instead,
mix it up so Google counts each backlink separately.
Thanks for this information. It will really help me to increase or improve my business.
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